Done-for-you

The Naming Lab

Research-led naming for offers built to last.

A name does real work — it positions you, it makes you findable, it signals who the work is for. The Naming Lab is the done-for-you service for naming your offer, course, program, or service the right way: researched, tested against your audience and market, and checked for the practical things (the .com, the search legibility) that cutesy names fail.

What you get

  • Discovery and positioning research.
  • A curated set of name options with rationale.
  • Domain (.com) availability checks.
  • Support choosing and rolling out the final name.

Who it's for

Professionals and service providers who need a marketable, durable name.

Price

$3,000

Ready to begin?

Start the Lab →

Next in the path

The Third Jewel

When you're ready to expand a real body of work — the mastermind for founders who take it seriously.

See The Third Jewel →